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Industry best practices, Marketing insights, Tips and Hacks, and much more!


Outsourcing Vs In-house performance marketing

In the business world, "Performance marketing" might be (one of) the only constants to sustain through the roller-coaster of a ride that this past year has been...

15 Performance Marketing Practices For Maximum Returns

It's no secret what an efficient Performance Marketing campaign can do for an eCommerce brand. Be it scaling its sales & revenue or boosting its market position...

How to successfully run a sale on your eCommerce website

Organizing AND optimizing a successful sale is bigger than it sounds. If not done optimally, you can end up putting money, conversions, and loyal customers at stake....

How to get efficiency from Facebook and Google Ads

You are in competition with thousands of players. They are trying to sell similar products as you on the same platforms as Facebook, Instagram or Google. Just getting your eCommerce website ready..

Strategies to scale online sales during Festive season

Festive season no doubt increases sales of an e-commerce business. It is the time when online sales boost up and during this season online businesses get more revenue than any other time of the year...

Best Practices to bring down RTO

Away from the bright perception of eCommerce sellers making constant profits, encountering a mountain of opportunities, and scaling sales every day, the plague of a common industry problem, RTO orders, is often sidelined....

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