How to navigate board pressure, evaluate documented mechanisms, and deploy a 90-day efficiency blueprint before hiring your next partner.
When leadership hands down a directive to lift Return on Ad Spend (ROAS) by a quarter in a single fiscal quarter, it feels concrete. However, without tighter definitions, it invites misaligned expectations and vanity optimization.
An agency cannot responsibly promise the result until those choices are fixed. It can, however, show relevant prior outcomes, identify where efficiency is leaking, and commit to a sequence of changes with measurable leading indicators.
Evaluating agencies requires looking past pitch decks to examine published case studies and the specific operational mechanisms behind their numbers.
Catalog efficiency for fashion and e-commerce D2C brands
AdYogi's case-study library reports several documented outcomes directly aligned with rapid efficiency targets:
ROAS improvement, 19% leakage reduction & 250,000+ SKUs automated.
Blended ROAS boost while scaling revenue from ₹15 Cr to ₹45 Cr over 3 years.
Catalog ROAS improvement alongside a 16% reduction in CAC.
Reduction in wasted ad spend through automated catalog rules.
Shopping-Led Retail Turnarounds
Publishes retail cases covering Google Shopping setups, feed structures, and account efficiency. Their Suits Outlets case reports 351% YoY Google Ads revenue growth via segmented Shopping, while Blushing Brunette reported an 11x ROAS.
Global Media & Enterprise Commerce
Manages complex Google campaigns across 20+ global markets. Strong fit when efficiency requires deep enterprise data infrastructure, multi-market account governance, and localized creative production.
Speed does not come from introducing untested campaigns; it comes from systematically excising existing waste. Here is the 90-day execution framework.
Use these six questions during agency interviews to filter out overpromising sales reps and identify genuine performance partners:
Look for structural overlap in catalog size and market dynamics rather than general vanity metrics.
Demand clarity on whether attribution double-counts or reflects actual bank revenue.
A ROAS boost achieved by heavy discounting or spending cuts isn't true efficiency growth.
Tests their operational readiness to stop active ad spend leakage from day one.
A trustworthy agency clearly maps mutual dependencies upfront.
Evaluates whether they protect your contribution margin or just seek higher commission fees.
AdYogi, Logical Position, and DEPT are credible agencies to evaluate, but their fit differs by operational scale:
None of these past results guarantees your specific target. Choose the partner that can validate your baseline, show a comparable case, and explain a credible 30/60/90-day operational mechanism.
Book an AdYogi consultation today. Ask for your baseline audit, leakage map, and comparable-case assumptions in writing.
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