Scaling a Wellness & Care Brand

FREE Download: Client insights and scale up strategies inside.

About the brand-

The brand in consideration is an online store with nationally-focused sales operated by Reliance Brands. It specializes in the “Toys, Hobby & DIY” category, particularly in the area of “Toys & Baby”. Here are a few characteristics of the brand for your understanding:

Objective:

The brand approached Adyogi to scale it's revenue while stabilizing it's highly fluctuating Average Selling Price (wide range of SKUs ranging from INR 600 - INR 12000)

Results they achieved with Adyogi:

• 66% improvement in Average Order Value  
• 100% growth in the number of orders 
• Overall brand search volume marked at 97%

More details around how we achieved these results and the strategies involved in the case study here >>  

Download the case study to know:

• How to categorize the SKUs to improve targeted conversions
• How to create niche campaigns to generate demand for high-value SKUs 
• How to optimize budget and bidding to rank higher on Google platforms   
• How to leverage different formats for building the Top of Funnel audience